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Website readiness is the foundation layer. If your key pages are not citeable or discoverable, it is difficult to improve owned citations and maintain top prominence—even if you publish a lot of content. This workflow focuses on two product areas:
  • Website → Pages (fix citeability and structure issues)
  • Website → Crawlers (validate discovery via crawler visits, when connected)

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Step 1. Start with Website → Pages

Go to Website → Pages and scan the top summary indicators (robots health, performance, technical SEO, content). Then prioritize:
  • pages that matter to your business (pricing, trust, category hubs, key guides),
  • pages with issues flagged,
  • template-level issues that affect many pages.

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Step 2. Open a flagged page and apply recommendations

Click into a page with issues. You will typically see recommendations like:
  • add an FAQ section,
  • add schema,
  • fix missing meta descriptions,
  • validate structured data.
If Meridian generates copy-ready drafts (FAQ text, schema JSON-LD), click into the recommendation and copy the first draft as your starting point.

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Step 3. Focus on “source pages” first

If your goal is to improve citations and prominence, the highest-leverage pages are source pages:
  • category guides,
  • pricing/trust pages,
  • comparison pages,
  • “best for” pages.
These pages should include:
  • direct answers early,
  • clear headings,
  • FAQs (with schema when appropriate),
  • proof for differentiators.

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Step 4. Validate discovery with Crawlers

Go to Website → Crawlers. Crawlers currently supports a Vercel integration. If you haven’t connected it, you’ll see an empty state prompting you to connect Vercel. Once connected, use Crawlers to confirm:
  • AI crawler visits are happening,
  • key pages are being visited,
  • crawl activity increases after you publish or fix important pages.

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Step 5. Measure impact

You will usually see impact in this order:
  1. more crawler visits to key pages (leading indicator),
  2. more owned citations in Analytics → Citations,
  3. improved prominence on prompts tied to those pages.
If crawl improves but citations do not, the next bottleneck is usually page structure and evidence, not discovery.